Dan Pantelo, Founder of Marpipe

This week’s episode of Funding & Disrupting with Keith Herman, presented by Oura Collective, digs into the personal story of Dan Pantelo, Founder of Marpipe. Marpipe multivariate testing platform, the first of its kind, for ad creative, allowing companies of all sizes to automate their creative testing and implement a data-driven creative process.

In this episode, Keith Herman interviews Dan Pantelo, Founder & CEO of Marpipe. Dan gives the backstory of Marpipe and speaks candidly about his entrepreneurial journey. Equally important, he talks about his own character traits and early days that lay the foundation for this current adventure. 

It is important to Dan to share his story as he touches upon his comradery with other entrepreneurs, analysis/paralysis, delegation, and getting things done. The real-life examples he provides are relatable and comical at times yet concise and practical. Dan is a classic example of classic a promising entrepreneur making progress which each and every day.

Find out how Dan met with Jeffrey Silverman of Laconia Capital. How they developed a relationship, what that relationship resembled, and how they eventually got to the funding finish line.     

Story Notes:

  • The Backstory of Marpipe multivariate testing platform
  • The Candy Bar Story / Entrepreneurial Spirit
  • 3 Jobs of Being a CEO
  • Early-Stage Entrepreneurs
  • Investors Group
  • First Encounter with Laconia
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